Is this our newest multimedia designer or an image still from the latest Mountain Dew campaign? Give up? It’s the first one, although he is almost as extreme as the aforementioned soft-drink. His name is JJ Sereday and you can find him in our interactive department, usually in front of a super complicated Cinema 4D file, or some other impossible-to-understand motion graphics program. That’s pretty extreme, right? Well, kinda nerdy actually.
But don’t be fooled. He’s actually a pretty accomplished skateboarder and snowboarder and has been sponsored in international competitions around the world. This means, he can steal your girlfriend faster than you can say “triple kickflip,” and he’s fearless to the max! He also once surfed through a hurricane (for real!) and invented a cure for hiccups (patent pending). Basically, JJ’s like the Old Spice guy, but real.
A while back, we were in search of an application to tie all of our work into one single collaborative platform, in order to match the needs of complex and lengthy projects. We needed an online solution for project trafficking and management that would improve the quality of those areas through afforded efficiencies. In today’s market, the creative agency has several options to choose from when looking to coalesce their Traffic, Project Management, and Customer Relationship Management tools with their Purchasing, Accounting, and Finance systems into a single Enterprise Resource Program. Secondwind Online cites the most major and relevant players as:
If you’ve noticed that our look has changed a bit, it’s because we thought it was time to revitalize our brand to better reflect the scope of work we are producing these days. While things like packaging and collateral are still very much a part of our arsenal of campaign elements, we have also been doing a lot in digital realm. From video and motion graphics, to interactive web-based tools and custom software applications, to virtual events and social media. Many of the inventive strategies we are developing leverage technology in order to help our clients benefit from deeper, more meaningful relationships with their customers, employees and prospects.